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Fired-Up Fundraising: Turn Board Passion Into Action (AFP Fund Development Series), by Gail A. Perry CPA
PDF Download Fired-Up Fundraising: Turn Board Passion Into Action (AFP Fund Development Series), by Gail A. Perry CPA
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Praise for
Fired-Up Fundraising
Turn Board Passion into Action
"Fired-Up Fundraising is honest, realistic, practical, and inspiring. It transforms the whole concept of fundraising from obligation and drudgery into passion and fun. Every CEO, development director, development consultant, and board chair needs to have and use this book."
-Charles F. (Chic) Dambach President and CEO, Alliance for Peacebuilding Former Senior Consultant, BoardSource
"A breakthrough! Fired-Up Fundraising takes the mystery out of engaging your board in the ongoing work of fundraising. In this well-organized little book, Gail Perry lays out a commonsense, four-step process that will fire up your board and help you meet your fundraising goals, year after year."
-Mal Warwick author of How to Write Successful Fundraising Letters
"Fired-Up Fundraising: Turn Board Passion into Action is by far the best book I have ever read on how to involve board members in the entire process of fundraising, from identifying prospects, cultivating them, and finally making 'the ask.' Just as important, it is an invaluable guide on how to select, enlist, train and especially inspire board members so they take ownership of their institutions. Every nonprofit CEO and development officer should read this book."
-Robert L. Gale President Emeritus, Association of Governing Boards of Universities and Colleges and founder of BoardSource (formerly known as the National Center for Nonprofit Boards)
"This is the book for which EVERY nonprofit chief executive has been yearning since time immemorial. Every nonprofit needs money to survive and thrive, and every nonprofit has a board of trustees to help raise it, but few nonprofits come anywhere near using their boards to maximum benefit. Fired-Up Fundraising, a reader-friendly, realistic, and practical playbook written by a richly experienced, highly literate fundraiser turned consultant, takes readers by the hand and leads them step-by-step through eminently doable ways of inspiring the greatest possible engagement of-and return from-their trustees. It will instantly become the gold-standard guide for building successful boards."
-Joel Fleishman Professor of Law and Public Policy and Director, The Foundation Research Program, Duke University
- Sales Rank: #549447 in Books
- Published on: 2007-03-23
- Original language: English
- Number of items: 1
- Dimensions: 10.31" h x .80" w x 7.32" l, 1.40 pounds
- Binding: Hardcover
- 240 pages
- ISBN13: 9780470116630
- Condition: New
- Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!
From the Inside Flap
Fired-Up Fundraising
Turn Board Passion into Action
What goes on in the minds of dedicated board members when the word "fundraising" is mentioned? Why does their excitement for the cause suddenly disappear when they are confronted with even the idea of fundraising? Fired-Up Fundraising: Turn Board Passion into Action enthusiastically lays out a clear series of steps that help you introduce your board to a new perspective on fundraising. Straightforward in tone and filled with simple tips to put into practice, this insightful book shows you how to create engaged, passionate board members actively involved in supporting fundraising, and even enjoying it!
Written by nonprofit authority Gail Perry, Fired-Up Fundraising: Turn Board Passion into Action presents Passion-Driven Fundraising—fundraising that engages board members, leads change, and achieves unprecedented results for your organization. How will Fired-Up Fundraising: Turn Board Passion into Action revolutionize the way your organization sees fundraising? This seminal book:
-
Renews readers' passion for the change they want their nonprofit to make in the world
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Discusses proper selection of board members and the establishment of clear, early expectations
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Clearly walks you through the process of creating a fundraising board
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Introduces a system of clear and workable steps to fire up your board and turn them into the "Dream Team" you want
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Includes examples?of easy ways for board members to get involved in fundraising?as well as sample board commitment letters
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Provides a special chapter presenting all of the book's exercises for your use as a powerful retreat designed to motivate, inspire, and empower board members
Encouraging readers to rediscover their vision and passion in their organization and work, Fired-Up Fundraising: Turn Board Passion into Action uniquely activates you to introduce reluctant board members to fundraising in ways that make them feel comfortable. Readable and enthusiastic, this book will get you—and your board members—fired up about raising money and becoming more productive fundraisers.
From the Back Cover
Praise for
Fired-Up Fundraising
Turn Board Passion into Action
"Fired-Up Fundraising is honest, realistic, practical, and inspiring. It transforms the whole concept of fundraising from obligation and drudgery into passion and fun. Every CEO, development director, development consultant, and board chair needs to have and use this book."
—Charles F. (Chic) Dambach President and CEO, Alliance for Peacebuilding Former Senior Consultant, BoardSource
"A breakthrough! Fired-Up Fundraising takes the mystery out of engaging your board in the ongoing work of fundraising. In this well-organized little book, Gail Perry lays out a commonsense, four-step process that will fire up your board and help you meet your fundraising goals, year after year."
—Mal Warwick author of How to Write Successful Fundraising Letters
"Fired-Up Fundraising: Turn Board Passion into Action is by far the best book I have ever read on how to involve board members in the entire process of fundraising, from identifying prospects, cultivating them, and finally making 'the ask.' Just as important, it is an invaluable guide on how to select, enlist, train and especially inspire board members so they take ownership of their institutions. Every nonprofit CEO and development officer should read this book."
—Robert L. Gale President Emeritus, Association of Governing Boards of Universities and Colleges and founder of BoardSource (formerly known as the National Center for Nonprofit Boards)
"This is the book for which EVERY nonprofit chief executive has been yearning since time immemorial. Every nonprofit needs money to survive and thrive, and every nonprofit has a board of trustees to help raise it, but few nonprofits come anywhere near using their boards to maximum benefit. Fired-Up Fundraising, a reader-friendly, realistic, and practical playbook written by a richly experienced, highly literate fundraiser turned consultant, takes readers by the hand and leads them step-by-step through eminently doable ways of inspiring the greatest possible engagement of—and return from—their trustees. It will instantly become the gold-standard guide for building successful boards."
—Joel Fleishman Professor of Law and Public Policy and Director, The Foundation Research Program, Duke University
About the Author
Gail Perry is a noted fundraising consultant who helps organizations reconnect with the passion of their leadership, staff, and donors—inspiring action. With over twenty years and $100 million in fundraising success behind her, Gail now brings her Passion-Driven Fundraising approach to national audiences through training, speaking, and writing. Gail holds an MBA and a BA with honors in English from the University of North Carolina at Chapel Hill, where she was elected to Phi Beta Kappa. She is the founder and principal of Gail Perry Associates, based in Raleigh, North Carolina.
Most helpful customer reviews
2 of 2 people found the following review helpful.
This Book Will Get You Fired Up As Well
By Mark E. Stenroos
Anyone who has worked as a fund raiser knows a nasty little secret: fund raisers are effective to the extent that their Boards are effective. Too many of us have been in the situation where the Board assumes that the fund raiser is the "professional" or "hired gun" who will come in and solve all of their funding problems, thus giving the Board a free pass on their responsibility in creating an effective fund-raising matrix. That's a recipe for disaster and disappointment all 'round.
Gail Perry understands this, which is why her book is targeted at Boards of all levels. One has to remember that Board members are people, too, and that they want their organizations to succeed. What they need to succeed is the support of their professional staff, whose job it is to let them know that they are valuable to the fund raising process - and that WHAT they are asked to do on behalf of the organization as a Board member/fund raiser is both time-tested and - most of all - doable.
Ms Perry also understands that certain points can't be repeated enough if they are to really sink in. Her experience as a fund raiser and her skill as a writer show through as she weaves her common themes for success throughout the various chapters of the book. These serve as an anchor, bring the reader back to a few really important tenets that are - in effect - looked at from different vantage points, vantage points that anybody involved in non-profit fund raising will recognize immediately.
For the fund raising professional, this book presents a blueprint for personal and corporate success. Ms Perry provides a number of innovative strategies for getting Boards energized and involved with the fund raising process. I especially like her idea of "task forces" within Boards and board committees whose job it is to address short-term challenges with reachable and time-sensitive goals. Fired-up fund raising is built not by reaching for the brass ring and the brass ring only, but in achieving those little victories that add up to GREAT things over the long term.
The same must be said about her emphasis on thanking donors as often as is humanly possible, and the value in keeping connected with donors by letting them 1. know how their donations are being spent, and 2. how their donation has helped the organization. Her strategies in this important "follow-up" aspect of fund raising are a tour de force in how to get Boards involved in a process that too often ends up on the desk of the overworked development officer.
The book is an easy read. Because of that, my only caution would be to guard against reading it *too* quickly, as many of Ms Perry's insights may fly by without the reader actually absorbing them. That's a common problem when one is shaking their head in agreement with the logic and simplicity of that which is flying off the page (while at the same time one is wondering, "why didn't I think of that before?!").
Read this book. Then, buy a few extra copies and loan it out to your most-active Board members. The results are there for the taking.
3 of 3 people found the following review helpful.
Terrific book.
By Amazon Customer
I've been running nonprofits for decades, and this is among the few books that has actually helped energize and motivate the board to raise funds. It's full of new and fresh ideas and strategies that work.
1 of 1 people found the following review helpful.
Getting engaged is not just for couples
By D. C. Dreger
If you know Gail, you know she's passionate about helping organizations to be successful. And she's come up with a way of thinking about board-member involvement that is refreshing and exciting. She makes several seminal points: focus on the organization's mission first, inspire board members with a new concept, give board members the right tools and skills and then engage them in the fundraising plan.
Gail has developed a sound program that takes board members from where they are in their comfort zones and then slowly challenges them to move outward. We know that not everyone is constituted as a fundraiser, but everyone can find a niche in the overall fundraising strategy. She provides a checklist that includes activities that board members can engage in that don't include direct solicitation: support and promote the fundraising plan, make their own gift annually, bring friends and colleagues to the organization and its events, thank donors and, of course, make the ask if a particular board member is the right one to participate in a solicitation.
The premise is that solicitation is just a small part of a much larger process from identifying prospects to cultivating, involving and finally thanking. There's a place for all board members at this table.
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